A scriptwriting tip from ScriptShadow

What I learned: Once you have your gimmick down, once you have your hook, forget about it. Forget about how you’re going to sell the thing. Switch your focus over to the story and the characters. Make them the best they can possibly be. I think that’s the problem with a lot of today’s writers. Is they rely too much on their premise. They think that that’s going to do all the work for them. It’s a casualty of movies like “The 40 Year Old Virgin” and “Knocked Up” doing well. Because so much of the joke is implied in the title and the marketing, that writers assume if they get that part squared away, their job is over. But Executive Search goes back to a time where writers still cared about their characters. You need to do the same thing in your rom com.